A whole body of research points to what makes personal narratives an especially persuasive form of communication.
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How to Create an Effective Communication Plan
Want to learn more about what goes into a strategic communication plan? I’ll send you a template to get started. Read More What is ‘Strategic Communications’? And Why Do You Need a Plan for It?
Why I Want to Amplify Stories from the Margins
As I delved deeper into the world of strategic communications, marketing, and how to elevate experts’ opinions in public discussions, I realized there isn’t always a good mechanism for including the stories of marginalized groups in conversations with decision makers.
What is ‘Strategic Communications’? And Why Do You Need a Plan for It?
Strategic communications is a high-level strategy that brings alignment to your other communications activities — like internal communications, public relations, media relations, marketing, and social media — to ensure your efforts send a cohesive message that advances your organization’s mission.
Notes from 2020
Things to Do in Captivity Pace the room and look out the windows. Watch spring’s warmth slowly green the grass and call buds from the barren tree branches. Greet birds on their northerly migration. Glare at the neighborhood cats making themselves at home in your flower beds. Laugh with your partner, cook with your partner, fight withContinue reading “Notes from 2020”
My Toxic Relationship with the News
“Who would I tell if I came across a body now?” I wondered wistfully as I crossed the wooden bridge over the river, heading to yoga class as the warm summer sun started to slip below the row of picturesque brick storefronts in the downtown district. The yoga classes were supposed to mask my distressContinue reading “My Toxic Relationship with the News”
Ypsilanti’s football season ends, but school-of-choice battle continues (The Ann Arbor News)
YPSILANTI, MI – The Ypsilanti Community High School football team found itself in unpleasantly familiar territory on Friday, Oct. 21, down 30-0 against Pioneer High School at halftime. The team didn’t lead many games in its 2016 season, which ended 2-6. For whatever reason, the Grizzlies didn’t turn up the intensity until they had to come fromContinue reading “Ypsilanti’s football season ends, but school-of-choice battle continues (The Ann Arbor News)”
Lauren Slagter Strategic Communications 